In today’s competitive cloud environment, effectively connecting with customers and demonstrating your capabilities is essential for growth. Broadcom’s Partner Insights page is a powerful tool for partners to manage their profiles, demonstrate expertise, and build credibility. This guide explores the capabilities of the Partner Insights page and provides a step-by-step approach for VMware cloud service providers approved for Broadcom’s Sovereign Cloud solution.
1. Strengthen customer connections with Partner Insights
The Partner Insights page bridges the gap between VMware partners and customers and provides a central platform to showcase their services and expertise. By optimizing this page, partners can:
- Highlight service and customer success stories: Include case studies, testimonials, and other success stories that attract potential customers and build trust.
- Gain visibility into customer searches: Regularly updating your page with new products and certifications will help you stay relevant and increase your search visibility, making it easier for customers to find the solutions they need.
2. Tools and features for partners
The Partner Insights page contains a set of tools designed to empower VMware partners. Key features include:
- Analytics for Customer Engagement: Partners can view data insights to understand customer interactions, preferences, and trends, and help improve products to better meet market needs.
- Certification Tracking: Partners can easily update certifications and track managed services, giving customers access to the highest level of expertise aligned to industry standards.
- marketing resources: We use various marketing materials to promote our services and maintain market competitiveness.
3. Customize your Partner Insights page
It’s important to keep your Partner Insights page up to date. Available customization options allow partners to easily:
- Service Delivery Updates And add a new authentication.
- Specialty Showcase For a specific industry or niche.
- Access and edit Include content within your dashboard to keep the page relevant.
Regular updates ensure your pages are optimized for search, making it easier for customers to find the latest features. Click here for more information and step-by-step instructions on accessing and editing your Partner Insights page.
4. Steps to become a Broadcom Sovereign Cloud Partner
As customer demand for secure, compliant, and locally managed data storage grows, becoming a Broadcom Sovereign Cloud provider provides a valuable opportunity to differentiate your services. This designation demonstrates our commitment to data sovereignty and compliance with local regulations while serving customers who prioritize data security and privacy. Broadcom has maintained an industry-leading standard for sovereignty, previously a 20-point standard, which has now been simplified to a 10-point standard. Applying to become a Sovereign Cloud partner is simple, here’s how to apply for Sovereign Cloud designation:
- Log in to your Partner Insights dashboard. At expert.broadcom.com.
- Select the “Cloud Service Providers” tab. Then select the “Edit” option.
- Choose a data center This is the tab where you want to self-verify your sovereign cloud status.
- Open your data center Add a new Sovereign Cloud item.
- Please complete the required fields. And follow the prompts.
- Use the toggle Indicates whether the criteria are met. If you select ‘No’, please provide a reason.
- Submit application: Once you have completed entering all information, click ‘Apply’ to submit for administrator review.
After you submit your application, an administrator will review it. Once approved, the Sovereign Cloud logo will appear on your Partner Insights pages to promote that designation as a trusted service for protected and compliant data. Click here for more information and step-by-step instructions to become a Sovereign Cloud Partner.
conclusion
The Partner Insights page is a valuable resource for Broadcom partners, providing tools and features to improve visibility and foster connections with customers. By actively participating on the platform, partners can optimize their products and stay ahead of the curve in a rapidly changing market. We encourage all partners to explore our Partner Insights page to get approved for Sovereign Cloud and take full advantage of its capabilities to drive business success.
Additional Resources
blog | Broadcom’s Sovereign Cloud Approach: Enabling Innovation and Control for Customers | Hock Tan, Broadcom President and CEO
blog | Why Sovereign Cloud is essential for today’s business | Stan Kwong, Senior Product Line Marketing Manager – Sovereign Cloud
web | VMware’s Sovereign Cloud and Sovereign Cloud web pages on a 10-point scale
